AUTOMOTIVE RHYTHMS TELEVISION ELEVATES AUTO INDUSTRY’S MEDIA PRESENCE TO A HIGHER PLATEAU
Thursday, 18 January 2007 18:02
ARtv Offers Urban Enthusiasts Live Feeds for the Latest Automotive News
WASHINGTON, D.C. – Automotive Rhythms (AR), the online choice for urban car enthusiasts, will bring its industry knowledge and unique persona to the small screen when Automotive Rhythms Television (ARtv) premieres on Comcast Cable OnDemand this winter through a strategic alliance with Vibe and VOD (Vibe OnDemand).
Already boasting a loyal following through various media formats including the Internet, e-Newsletters, Automotive Rhythms, The Magazine, as well as events and car shows, Automotive Rhythms’ president Kimatni Rawlins believes the television show is the next step in giving automotive fans more of The Urban Automotive Experience™.
“We bring a socially unique style to the auto and entertainment industries through our multimedia platform that not only profiles and showcases up-to-the-minute trends but provides the most in-depth information needed for consumers to make purchase decisions,” said Rawlins. “With ARtv, you can watch recent auto shows and events geared around popular music, fashion, sports, travel and technology, in addition to getting up close and personal with our vehicle reviews via informative multimedia production packages.”
ARtv, hosted by Rawlins and Gina Washington, features the newest vehicles coming to the market, like the ‘07 Cadillac Escalade, ‘07 Jaguar XK and ‘07 Lincoln Navigator. Viewers can expect inside previews from automotive executives, profiles on industry influencers and athletes, segments highlighting the hottest concerts, awards shows and festivals and scenic backdrops from exotic locations like South Africa and Hawaii. The original music featured on ARtv is produced through another AR entity, AR Productions.
AR Productions provides original tunes for industry professionals and companies who aim to set their image apart from a myriad of competitors. “Essentially, AR Productions is an oasis of music for the soul, focusing on delivering an undeniable sound that perfectly captures the desired mood that clients require for their projects,” said Virgil Moore, III, brand/distribution manager. “Our company is a timely and creative response to music and entertainment entities seeking quality music production and entertainment.”
In addition to AutomotiveRhythms.com, the sights and sounds of ARtv can be viewed prominently via several Online partners including Vibe.com, YouTube.com, Wheelstv.net, I-Tunes, and LiveDigital.com. Most recently viewers vicariously experienced the thrill of the Ferrari Challenge Series, when ARtv took them behind the wheel to witness millions of dollars of Ferrari products race in Miami. They also heard from Dr. Ulrich Bez, Aston Martin Chairman and CEO, who traveled from the UK to speak with journalists about the Aston Martin DB9.
Automotive Rhythms is a multi-media gateway for receiving up-to-date information on new rides, bikes, car shows, vehicle technology, customization projects, safety, finance, celebrity profiles and auto lifestyle experiences. Consisting of Internet, print, radio, network television and event properties, AR’s fundamental media tool is a line of creative columns that speak to consumers in their respective voices from a uniquely social perspective. AR is ranked number one on Google, AOL and Yahoo! search engines under keywords “urban automotive.” Additionally, www.AutomotiveRhythms.com is listed in the top ten of Yahoo! Autos “Car Sites We Like.”
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