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2024 Mercedes-Maybach EQS 680 SUV: Electrified German Opulence

Experienced by Kimatni D. Rawlins

Based on the technology of the EQS SUV, the 2024 Mercedes-Maybach EQS 680 SUV becomes the first all-electric series model from the Stuttgart-based ultra-luxury automaker. The stately grand tourer combines technical specifications with Maybach exclusivity, which aligns with company founder Wilhelm Maybach’s principle: “What is good must also be beautiful.”

During the international press launch in the town of Tofino, Vancouver Island, I experienced the glorious drive characteristics of the e-SUV’s electric powertrain as well as the opulent amenities within the stately cabin, which is akin to purifying treatments at the Ancient Cedars Spa found at the enchanting Wickaninnish Inn where I stayed during my evaluation. The multi-sensory test drive was incredibly joyful when chauffeured while meditating in the sedative backseat environment.

The Mercedes and Maybach Marriage

Elegant in every respect, the new Mercedes-Maybach EQS SUV continues to elevate the brand from both technology perspectives with Mercedes-Benz’s technical applications and the extravagance of Maybach’s touch. The partnership between the two brands — formed in 2014 — has resulted in sophisticated luxury with doctrines focusing on electrification, sustainability, and artistic visions. Stylistically, everything, including the extensive waterfall grille, omnipresent Maybach insignia, Lightband and Helix Signature LED taillights, two-tone paintwork, and continuously illuminated, aerodynamic running boards pays homage to the father and son design team of Wilhelm and Karl Maybach whose formula consisted of perfection, complexity, and innovation.

“Mercedes-Maybach customers expect the extraordinary and we aim to exceed their high expectations,” stated Ola Källenius, chairman of the board of management Mercedes-Benz Group AG. “The Mercedes-Maybach EQS SUV unites our ambition to lead in digital and electric with our focus on the luxury segment.”

EQS Electric Performance

I must say, this is the most supreme-riding EV I have ever tested. My EQS felt like it was sailing on clouds thanks to 4MATIC AWD, an AIRMATIC air suspension with an Adaptive Damping System, dual Electric motors, 21″ rims, and DYNAMIC SELECT with ECO, SPORT, OFFROAD, and INDIVIDUAL modes. Also, the unique MAYBACH drive program substitutes for COMFORT to offer rear passengers soothing cruising experiences while breezing by idyllic environments. Total system output equals 649 horsepower and 700 lb-ft of torque and can hit a pace of 0-60 mph in 4.1 seconds. The EQS 680 SUV travels up to 372 miles on a single charge and features adjustable regenerative braking through left and right steering wheel paddles. The vehicle’s 107.8 kWh high voltage battery accepts 200 kW DC fast charging that will re-energize your Mercedes-Maybach from 10% to 80% in 31 minutes.   

Interior Opulence

Open up the automatic self-closing doors to discover the interior strengths of the e-SUV. Let’s begin with the MBUX Hyperscreen with a 17.7″ OLED center screen and 12.3″ displays on both sides, with one set aside for the passenger to operate music, temperature, video, and vehicle settings. An array of detailed comfort features include Active Ambient Lighting, illuminated door sills, exclusive Maybach leather upholstery, heated and ventilated seats, a power tilt/sliding panorama roof, a fingerprint scanner for MBUX profiles, and pillow headrests. Of course there is much more such as the incredible Burmester 4D sound system with Dolby Atmos, EQ Sound Experience, and elegant metal speaker grilles. More attention to detail stems from MBUX augmented reality for navigation, massaging seats, and Hey Mercedes, the most intelligent voice assistant in the business. It found me reggae music, closed the sunroof shade, and changed the ambient lighting upon request.

Maybach Fragrances

To help stimulate the interior with an aroma of your choice, the Mercedes-Maybach EQS 680 SUV features a standard Air Balance Package to purify the atmosphere with diverse scents. With at least 20 options, the No. 12 MOOD Ebony is the default smell for this vehicle. Some of the other samples were either too strong or too exotic for my taste. Mercedes-Maybach worked with 21 artists to visualize and curate the stimulating perfumes.

Rear-Seat Sanctuary

Ah, yes! If you feel inclined to unwind and your driver is available, please take advantage of the rear amenities. Sanctuary and technology are provided from executive rear seats that recline and extend for full-body enrichment, folding rear tables, a console refrigerator, champagne flute holder, and dual 11.6″ MBUX rear seat entertainment displays. Truly, it feels like a sea of tranquility when you are driven while lounging back there.

ChargePoint Infrastructure

Understanding charging options is paramount if you purchase an EV. Since data shows that EV owners will conduct 80% of charging at home, the first step is to buy and install a Level 2 unit like the ChargePoint Home Flex. Publicly, Mercedes-Benz has accelerated infrastructure development to make life easier through a partnership with ChargePoint and its Level 3 DC fast charging stations. With completion expected by 2027, the high-speed network consists of 400 hubs with more than 2,500 high-power chargers, including a large number of 350 kW chargers. Customers will find the premium hubs near highways, central intersections, and metropolitan areas. Some locations will open next month such as the Atlanta station. Cameras for safety will be installed and the most convenient sites will feature restaurants and restroom facilities close by. Expect 4 to 12 chargers at standard locations and up to 30 at busy junctions. M-B owners will also receive priority with the ability to reserve a spot before arrival.

Pricing and Delivery

Pricing for the 2024 Mercedes-Maybach EQS 680 SUV starts at $179,900 and is available to order at U.S. dealerships now. And if this cost is above your pay grade, then look at an EQS 450 4MATIC SUV with an MSRP of $107,400. Made in Tuscaloosa, Alabama, deliveries will take place before the year is out. Furthermore, to distinguish your e-SUV think about the Maybach Night Series Design Package which adds black and dark shadow gloss contrast. Highlights include Dark Chrome exterior trim, Night Series door sill lettering, unique wheels, a pearl influence on the leather, Rose Gold Pins within the headlights, and exclusive Garnet Glow Active ambient lighting.

Mercedes-Maybach x Space Perspective

Welcome to Beyond with Space Perspective, the world’s first carbon-neutral spaceflight experience company. That’s right, for $125,000, you can take an interstellar journey in the company’s innovative Spaceship Neptune, similar to a fancy air balloon. Mercedes-Maybach EVs will be your exclusive ground transport to and from your spaceflight. The two sustainability brands are also exploring more defined hospitality benefits for voyagers ready to take the leap of faith. Spaceship Neptune — a bespoke pressurized capsule — can hold eight people and a captain and will provide meals and cocktails of choice.

“Pairing our all-electric Spaceship Neptune with the all-electric Mercedes-Maybach represents a sustainable and inspiration-filled future, not to mention a heightened overall experience for Space Perspective Explorers,” said Jane Poynter, founder and co-CEO of Space Perspective.

A Brighter Carbon-Free Future

The future of transportation through Mercedes-Maybach advancements in digital technologies, EV development, and forward-thinking is looking bright. Sustainable innovations are nobly playing their part in ensuring that the electrification of mobility is progressive, efficient, convenient, and widespread.

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