Audi Electric Mountain Bike 2.0
Just in time for the holiday season, Audi has announced the launch of the second generation of its limited-edition, enduro-style electric pedal-assist mountain bike, dubbed the Audi eMTB 2.0.
The Audi eMTB 2.0, powered by Fantic, offers riders four levels of electrical assistance, ranging from Eco to Boost, at speeds of up to 20 mph. The estimated battery range varies between 12 and 90 miles, depending on terrain, rider weight, and the level of assist used. Its 36-volt lithium-ion battery pack is located wholly within the aluminum frame, supplying power to the quiet and efficient Brose S-MAG 250-watt motor, which delivers up to 90 Nm of torque. A small digital display located on the handlebars provides an at-a-glance overview of key data, including assist level, battery charge status, and speed.
With an MSRP of $5,850 excluding local taxes, the Audi eMTB 2.0 is available through Audi Genuine Accessories.

New Build Sets of Iconic Audi Models from Mattel Brick Shop and Hot Wheels
Audi’s growing collection from Mattel Brick Shop and Hot Wheels now includes two new vehicle building sets: an Audi Avant RS2 in 1:32 scale and the Audi R8 LMS in 1:16 scale. The two toy models were selected for their iconic designs, storied heritage, and legendary status among car fanatics. Both building sets feature accurate details and proportions, allowing collectors the ability to recreate and customize these renowned Audi vehicles. The building sets are available now at select retailers globally and directly via Mattel Creations.

Mattel Brick Shop Hot Wheels Audi Avant RS2
Ages 17+ | MSRP: $19.99
The Avant RS2 was sold as a limited-edition model in 1994 and 1995. Despite its brief production, it quickly developed a cult following thanks to its unique turbocharged 5-cylinder engine and six-speed manual transmission. The 1:32 scale Mattel Brick Shop Audi Avant RS2 features a removable OEM-style greenhouse roof for interior access, four opening doors, and opening front and back windshields – a first at this scale for Mattel. The build also includes Toyo Proxes R888R tires alongside a Hot Wheels signature metal plate and the ability to customize the model with unique decals and OEM-licensed wheels.

Mattel Brick Shop Hot Wheels Audi R8 LMS
Ages 17+ | MSRP: $49.99
Debuted in 2009, the Audi R8 LMS carries its own legacy as a part of Audi’s storied racing history. Powered by a V10 engine and built to FIA GT3 specifications, the R8 LMS was the first-ever model from Audi Sport customer racing. With victories in some of the world’s most prestigious endurance races — including seven overall wins at the Nürburgring 24 Hours — as well as numerous championship titles, the Audi R8 LMS has firmly secured its place in modern racing history.
Many of the several hundred Audi GT3 cars sold worldwide are still in use today. The model shown here represents the second generation of the vehicle (2015-2024). The Mattel Brick Shop Audi R8 LMS comes in an authentic buildable 1:16 scale and features a removable greenhouse roof, revealing a detailed interior with opening doors and an opening engine hatch. Additionally, a functional steering wheel connects directly to the wheels, offering realistic movement. Builders can personalize their Audi with interchangeable decals, splitters, spoilers, and an included extra set of metal wheel covers. This model also includes a Hot Wheels signature metal plate.
For more information, please visit Mattel Brick Shop and Hot Wheels. Enjoy your holiday shopping!
