Chevrolet, NASCAR Announce Annual Diversity Scholarship Contest

July 17, 2016: during practice at the New Hampshire Motorspeedway in Loudon, NH. . (HHP/Andrew Coppley)

Chevrolet and NASCAR announced the launch of the second annual NASCAR Chevrolet Diversity Scholarship Contest during a press conference at the Indianapolis Motor Speedway on Saturday, July 23, 2016. This contest offers college students an exciting and engaging way to learn and become involved in STEM, a key area of importance to the success and future of the motorsports industry.

“At GM, we believe success and innovation lies in attracting unique and creative talent,” said Ken Barrett, General Motors Global Chief Diversity Officer. “Diversity within STEM is not only a priority, but a necessity as we continue to face new challenges and opportunities with the advancement of technology.”
General Motors strongly values diversity and inclusion among its employees. Empowering unique perspectives keeps GM on the cutting edge of technological innovation in the fast- paced automotive industry. The scholarship program is a part of the company’s commitment to ensure students of different backgrounds, skills and experiences have the opportunity to pursue STEM related careers.
July 23, 2016: during practice for the Brickyard 400 at Indianapolis Motor Speedway in Speedway, IN. (HHP/Ashley R Dickerson)
“Inspiring innovative students who are interested in careers in STEM is critical for the growth of our sport and business,” said Jim Cassidy, NASCAR Senior Vice President of Racing Operations. “The scholarship program helps both organizations attract young, diverse talent to the world of motorsports.”
Four selected winners will be awarded a scholarship, and an exclusive behind-the-scenes experience at a NASCAR race, including a tour of the NASCAR Sprint Cup Series garage, pace car rides and meet-and-greets with Team Chevy drivers and Chevrolet NASCAR Sprint Cup Series Program Manager, Alba Colon.
Students can submit a 90-second video that describes a STEM related racing application and its significance to motorsports. Entrees will be judged on technical accuracy, creativity and production value. The deadline to enter is Saturday, October 15, 2016. To be eligible, students must be currently enrolled, at least part-time, in an accredited college or university within the United States, including Puerto Rico, be between the ages of 18 and 25 at the time of entry and submit a YouTube link through the scholarship website.
For more information or to submit an entree, visit

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