Kid Rock and Harley-Davidson launch a first-of-its-kind partnership during the Motor Company’s 110th Anniversary year, which includes an opportunity for fans to rock on stage with Kid Rock during each of his Rebel Soul tour stops, an epic performance at the Harley-Davidson 110th Anniversary in Milwaukee and first-ever co-branded merchandise featuring the Kid Rock developed tagline: “I Can’t Hear You Over the Rumble of My Freedom.”
Harley-Davidson has also signed on as the title sponsor of Kid Rock’s Rebel Soul tour which kicks-off on Feb. 2, 2013. The first-of-its-kind partnership takes place during the Motor Company’s 110th Anniversary year and includes unique experiences for fans at each Rebel Soul tour stops, an epic performance at the Harley-Davidson 110th Anniversary in Milwaukee and first-ever co-branded merchandise.
“What’s not to love about Harley?” said Kid Rock. “They are the backbone of American culture, the flagship American brand. I am honored and excited to partner with this legendary icon that has helped to define American freedom at home and abroad. In 110 years no one has done a better job of representing America – there is NOTHING that screams America like Harley-Davidson.”
