In an impressive display of creativity, the LEGO Group crafted 10 fully drivable big build LEGO cars–one for each team–driven by the top drivers during the FORMULA 1 MIAMI GRAND PRIX 2025 Drivers’ Parade. Inspired by the LEGO F1 Speed Champions range, each LEGO big build comprises nearly 400,000 bricks, weighs 1500kg, and can reach speeds of 20km/h.
The builds were created to celebrate the two brands’ ongoing, multi-year partnership to make even more memorable moments for families at races in 2025 and beyond. These breathtaking feats of design and engineering were created by a skilled team of 26 designers, engineers and LEGO builders, over 22,000 hours, in the LEGO Group’s Kladno factory, located in the Czech Republic. At a near 1:1 in scale with Formula 1 cars, each big build comprises of nearly 400,000 LEGO bricks, weighing 1500kg, and capable of reaching speeds of 20 km/h. Moreover, each includes everything from the livery, sponsor logos, and authentic Pirelli Tires.
“At the LEGO Group, we always aim to explore new possibilities,” said Julia Goldin, Chief Product & Marketing Officer of the LEGO Group. “This latest creative feat is a true testament to that, marking an extraordinary collaboration between the LEGO Group, Formula 1 and its 10 teams.”
Each design is based on the LEGO F1 Speed Champions range, which was unveiled late last year. This FORMULA 1 MIAMI GRAND PRIX showcase marks the latest in a year of activations between the LEGO Group and Formula 1, aiming to bring families closer to the sport than ever before.
Emily Prazer, Chief Commercial Officer at Formula 1, said: “As a sport synonymous with innovation and pushing boundaries, it was amazing to see another first for our sport as the big builds made their way around the track in the hands of the best drivers in the world.”
Following the conclusion of the Miami event, all 10 LEGO big builds will embark on a global tour, bringing families and kids closer to all the action on track, with appearances at future races and F1 calendar moments. For more information on this, fans can visit LEGO.com/F1.
