Winter is Coming: Northern Europe’s #1 Best-Selling Winter Car Care Products Launch in USA


KUNGS —a Finnish producer of snow brushes and ice scrapers that are tested in harsh Arctic conditions—has just launched exclusively in Sears Auto Centers across the Northeast and Midwest. Made in a country with some of the harshest winters on the planet, KUNGS products combine Scandinavian design and ergonomics with the innovation, durability, and multi-functionality to handle anything winter throws at drivers.

Some quick facts about what separates KUNGS snow brushes and ice scrapers from the alternatives:

  • KUNGS is the market leader in Northern Europe for winter car care accessories.
  • KUNGS products are designed, tested, and manufactured in extreme Finnish weather conditions—including testing in sub-zero temperatures and UV radiation!
  • All KUNDS products come with a three-year warranty (which is unheard of in this category).
  • KUNGS is environmentally friendly—using up to 17 different recycling methods for all waste generated during production. (This is so surprise, since Finland has been recognized as the greenest country in the world.)
  • KUNGS products are PVC-free and made of 100% polycarbonate.
  • Year after year, KUNGS has won awards in third-party tests across Europe (including most recently in Germany).

For more information on what makes KUNGS the perfect fit for U.S. winters, I’m happy to arrange an interview with KUNGS’ Marketing Manager Johanna Hamro-Drotz. She is available for phone and email interviews from November 4-15.

Share This Story...